Loading ...There are various places from where you can buy site traffic. You might look at popunders, expired domains, banner adverts or Ppc. For the beginner, just one of these will normally produce the goods.
Whilst popunders and expired domain traffic (dressed up under a variety of different names!) claim to be able to send huge amounts of highly targeted traffic to your website, on the whole I have never found these to be worth the price. Typically the campaigns price over they return, so don’t bother.
Similarly, banner adverts can be a nightmare on their own. Along with a well written advertisement and marketing aimed at the banner, sit one on your website and it should earn you a commission. But just drop a banner onto the side of a website and leave it running and you will, if lucky, see maybe 1% of people who view the banner visiting your site. Then allow for just several percent of these clicking on the advertisement and purchasing and you soon work out that you need huge amounts of people seeing these banners merely to get one sale. You also need to invest time and cash in getting the banner professionally designed to really make it eye catching. Another avenue to miss.
The just paid schemes I would recommend are the paid per click systems. All of the main search engines run these, Google, Yahoo and Bing, plus Facebook and other social media are introducing their own services, which are said to be cheaper and more effective.
To get started, sign up for an account and follow the instructions to create and pay for an advertisement. It really is that simple – the owners of the systems have designed it that way on purpose! But, here are several pointers that should help to make the adverts more successful.
1) The title line of the advertisement ought to be in title case – this means the first character of every word is in upper case. This has been shown to be more effective.
2) The link should go directly to the page that the product is advertised on, not to the home page, unless that is the relevant page.
3) Create one advert per item. You might then word the advertisement to suit the item, plus this allows you to link to the correct page.
4) Buy highly targeted keywords just. General keywords, for instance ‘flowers’, may have a load of traffic, but how much of it is relevant to your product? If you are promoting red roses bid on ‘dozen red roses’, ‘red rose gifts’ and so on. Less traffic, but as they closely match the product they are more budding to be interested and buy the product in question.
That’s my recommendation for generating regular visitors to your site – Pay Per Click. Set up an advert, monitor and amend it and hopefully you will see plenty of traffic and some affiliate commissions.
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Written by Keith Lunt
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